Earthkind literally began at her kitchen table and like many entrepreneurial journeys, Kari’s began out of necessity.
As a farm wife, Kari witnessed the effect of rodent infestations and the costly damage that came with it to her hers and farms across the country. That’s when she learned that 98% of all pest control products on the market were poison and kill based.
Kari set off to find an alternative non-toxic and non-kill solution that would over the next 10 years disrupt an industry. Her “aha moment” came when a mouse ran up her leg! And her instinct was not to kill it but repel it. With her father being an entomologist, along with her extensive knowledge of herbs and essential oils, she asked the question, “Could scent repel pests?”
And with that and Kari’s fierce passion, tenacity, boldness, and hardwork, EarthKind was born.
At the heart of EarthKind is protection for people, the planet, all creatures and homes. To preserve the earth’s delicate ecosystem with a powerfully effective solution to keep pests away without harm. EarthKind has reimagined what pest prevention means.
Kari’s heart is reflected in two initiatives she holds dear. The first is her commitment to filling vital manufacturing roles with developmentally disabled individuals who now comprise 20% of Earthkind’s manufacturing workforce.
The second is her Harmony Heros Program where EarthKind is supporting eco-education in schools. Highlighting teachers as champions of getting kids outside, experiencing nature.